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Who I Am.

I graduated from Nottingham Trent University in 2013, with a BA (Joint Hons) in Law and Business. I primarily worked within Finance to gain business experience but always had a passion for marketing.

I've since worked on some exciting projects gaining experience in Lead Generation, E-commerce, SEO, PPC (Search, Display, Shopping, Paid Social), CRO and Email Marketing.

What I Do.

Nottingham based Digital Marketing Strategist, responsible for managing digital marketing and online activity for several clients across a range of sectors and industries (B2B, B2C & E-commerce) helping them to become more successful online.

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Skills

  • LEAD GENERATION
  • E-COMMERCE
  • PAID CAMPAIGNS
  • E-MAIL MARKETING
  • SEO
  • CONVERSION RATE OPTIMISATION
  • SOCIAL MEDIA

My Experience.

I'm always learning something new and happy to share any knowledge I have

Hallam

April 2017 - Present

Digital Marketing Strategist

I've worked from an Executive to a Consultant and I'm now employed as a Digital Strategist for a leading, multi-award winning digital marketing agency.

I can see the bigger picture but I'm also keen to get my hands dirty! In my current role, I use my hands-on experience to ensure any work we do for a client meets expectations. I'm a results driven person and always ensure I can deliver. I'm also very aware if things aren't going well to have an honest conversation with you and work on a better solution.

Activities include:

► Digital marketing (SEO, PPC, CRO etc)
► Digital strategy planning
► Project management
► Account management
► Building client relationships
► Business development

Working with specialist teams in:

► Owned Media (SEO, CRO & Analytics)
► Earned Media (Digital PR, Link Building & Content Marketing)
► Paid Media (Google Ads, Bing Ads, Search, Display, Shopping etc.)
► Web Development (Web Design, UX, Development)

 

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NRS Healthcare

July 2016 - April 2017

Junior Digital Marketing Executive

Worked in an in-house digital marketing team, gaining insight and knowledge within e-commerce for a healthcare retailer which stocks over 3,000 products. Main highlights included:

► Managing Email Marketing: consistently increased revenue month on month at record levels with effective campaigns
► Google Analytics proficient and trained two new starters
► PPC (Search, Display, Shopping): helped the agency achieve the financial year's revenue target
► Updating Content Management Systems: Icon (in-house) and Magento
► Working with CRO (Fresh Egg), SEO (Bronco) and PPC (RocketMill) agencies to improve website performance

Bantu Marketing

May 2016 - April 2017

Freelance Marketing Consultant

► Gandji: logo, website, social media, Google Analytics set-up, on page and technical SEO www.gandji.co.uk
► Coco Voyage: logo
► Amirab: logo, packaging design, social media strategy www.amirab.com
► Al-Nura: social media www.al-nura.com
► Bantu Marketing: logo, website, social media, on page and technical SEO www.bantumarketing.com

We offered all clients a free initial consultation to assess their needs and discuss how we could add value. Provided affordable pricing and worked towards clear goals and results.

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